Running Head : CUSTOMER RELATIONSHIP MANAGEMENTCustomer relationship warinessNameCollege /UniversityCourseProfessorDateCustomer relation ManagementThe success of organizations is mostly attributed to the presence of nodes . Without customers who support and patronize respective(a) business ventures , organizations will cease to exist . It is for this reason that organizations subdue the practice of Customer Relationship Management of CRM as a means of directly communicating with its customers to draw out germane(predicate) randomness that will help the organization establish or target programs , activities , and strategies that are geared towards customer satisfaction whence spark advance to the growth of a large and solid customer dwelling that determines the rate of organizational success ( Customer Relationship Manag ement N .DThe primary excogitation of CRM is to implement it as a business intelligence tool , allowing organizations to obtain applicable selective selective information and information of customer pros for economical and strategic marketing and advertizing tools and techniques ( Customer Relationship Management N .
D ) Realizing the character of CRM necessitates the application of various technical tools and devices to directly and efficiently corrupt over with customers for the purpose of gaining specific information customer pros and information , including hobbies or interests , needs and demands , sugg estions and recommendations and such . Techn! ology is extremely unspoilt in accomplishing such purpose as it facilitates two-way confabulation that is efficient timely , and convenient for customers as well as CRM representatives These technological tools include the telephone , the Internet which allows electronic pass on and crying messaging , mobile phones , etc (Trapp , 2007CRM may be constituted efficiently...If you take to get a full essay, order it on our website: OrderCustomPaper.com
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